Summary: We collect the minimum data needed to run LandedHQ. We don't sell your data, we don't use it for advertising, and we never share it with third parties except the services we need to operate the product (listed below). You can request deletion of your data at any time.

1. Who we are

LandedHQ is operated by LandedHQ Ltd, a company registered in Northern Ireland (Company No. NI741237), with a registered office at 294 The Hollows, Craigavon BT66 7WW.

LandedHQ Ltd is the data controller for the personal data you provide when using this website and the LandedHQ service. This means we determine how and why your personal data is processed.

We are registered with the Information Commissioner's Office (ICO). Our ICO registration number will be displayed here once registration is complete.

If you have any questions about how we handle your personal data, contact us at privacy@landedhq.co.uk.

2. What data we collect

2.1 Account information

When you create a LandedHQ account, we collect:

2.2 Product and calculation data

When you use the LandedHQ calculator or save products to your library, we store:

This data belongs to you. It is used solely to operate the service — to show you your product library, generate reports, and send you rate-change alerts. We do not use it for any commercial profiling or advertising purpose.

2.3 Payment information

When you purchase a subscription, payment is processed by Stripe, Inc. We do not see or store your full card number, CVV, or other sensitive payment details. Stripe shares with us only your billing name, address, and a masked card reference (e.g. •••• 4242) for display in your account.

2.4 Usage data

We collect information about how you use LandedHQ, including:

2.5 Communications

When you contact us by email or reply to a system email, we retain that correspondence to help us respond and to improve the service.

2.6 Data you do not provide

We do not collect any special category data (health, ethnicity, political views, etc.). We do not collect data from children — the LandedHQ service is intended for business use by people aged 18 and over.

3. Why we process your data — lawful basis

PurposeData usedLawful basis
Creating and managing your accountEmail, name, passwordContract performance
Providing the calculator and product libraryProduct data, costs, calculationsContract performance
Processing subscription paymentsBilling details (via Stripe)Contract performance
Sending transactional emails (receipts, alerts, password resets)Email addressContract performance
Sending marketing emails (weekly summaries, product updates)Email addressLegitimate interest / consent
Detecting and preventing fraud and abuseIP address, usage dataLegitimate interest
Complying with legal obligations (e.g. tax records)Billing recordsLegal obligation
Improving the product and understanding usage patternsAnonymised usage dataLegitimate interest

Legitimate interest: Where we rely on legitimate interest as our lawful basis, we have assessed that our interest does not override your rights and freedoms. You can object to processing based on legitimate interest at any time — see Section 6.

4. Third parties we share data with

We do not sell your personal data. We share it only with the following service providers who process it on our behalf:

ProviderPurposeLocationPrivacy policy
Supabase Inc.Database and authentication hostingEU (AWS Frankfurt)supabase.com/privacy
Stripe, Inc.Payment processing and subscription managementUSA (EU data stored in EU)stripe.com/gb/privacy
Anthropic, PBCAI commodity code suggestions (your product description is sent to generate code suggestions)USAanthropic.com/privacy
Resend Inc.Transactional email deliveryUSA (EU data stored in EU)resend.com/privacy
Railway Corp.API server hostingUSArailway.app/legal/privacy
Netlify, Inc.Website hostingUSA (edge nodes globally)netlify.com/privacy
Note on Anthropic: When you use the AI commodity code finder, your product description is sent to Anthropic's API to generate a suggestion. We recommend not including personally identifying information in product descriptions (e.g. customer names). We have a data processing agreement with Anthropic. Anthropic does not use your data to train its models under our enterprise agreement.

We may also disclose personal data if required to do so by law, by a court order, or to protect the rights and safety of LandedHQ, our users, or the public. We will notify you of any such disclosure where we are legally permitted to do so.

5. How long we keep your data

Data typeRetention periodReason
Account information (email, name)Duration of account + 30 days after deletion requestContract performance; time to action deletion
Product and calculation dataDuration of accountNeeded to provide the service
Billing records and invoices7 years after transactionLegal obligation (HMRC accounting records)
Support communications3 yearsLegitimate interest (dispute resolution)
Usage/analytics data24 months (anonymised after 12 months)Product improvement
Security logs (IP, access logs)90 daysSecurity monitoring and fraud prevention

When you delete your account, we delete your personal data within 30 days except where we are required to retain it for legal reasons (primarily billing records). Anonymised, aggregated data derived from your usage (e.g. "X% of users calculate products from China") may be retained indefinitely as it cannot identify you.

6. Your rights under UK GDPR

Under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, you have the following rights:

Right of access

You can request a copy of all personal data we hold about you. We will respond within 30 days. In most cases you can access much of your data directly from your LandedHQ account settings.

Right to rectification

If any data we hold about you is inaccurate or incomplete, you have the right to have it corrected. You can update your name, email, and business name directly in Settings.

Right to erasure ("right to be forgotten")

You can request that we delete all personal data we hold about you. We will comply within 30 days except where we are required to retain data by law (e.g. billing records). You can initiate account deletion in Settings → Security → Delete my account.

Right to restrict processing

In certain circumstances (e.g. if you contest the accuracy of data we hold), you can request that we restrict how we use your data while the issue is resolved.

Right to data portability

You can request a machine-readable export of the personal data you have provided to us. Contact us at privacy@landedhq.co.uk.

Right to object

You have the right to object to processing based on legitimate interest, including direct marketing. You can unsubscribe from marketing emails using the link in any email we send, or in Settings → Notifications.

Rights related to automated decision-making

We do not make automated decisions that produce legal or similarly significant effects about you. Our AI commodity code suggestions are recommendations only — you remain in full control of any classification decisions.

How to exercise your rights

To exercise any of the above rights, email us at privacy@landedhq.co.uk with the subject line "Data Subject Request". We will respond within 30 days. We may ask you to verify your identity before processing the request.

Right to lodge a complaint

If you believe we have not handled your personal data lawfully, you have the right to complain to the Information Commissioner's Office (ICO):

We would appreciate the opportunity to address your concern before you contact the ICO — please contact us first at privacy@landedhq.co.uk.

7. Security

We take reasonable technical and organisational measures to protect your personal data, including:

No method of transmission over the internet or electronic storage is 100% secure. If we become aware of a data breach that is likely to affect your rights, we will notify you and the ICO as required by UK GDPR.

8. Cookies

We use cookies and similar technologies on our website. For full details, see our Cookie Policy. You can manage your cookie preferences using the cookie consent banner on your first visit to the site.

9. International data transfers

Some of our service providers (including Anthropic and Railway) are based in the United States. When we transfer your personal data outside the UK, we ensure appropriate safeguards are in place, including:

Where Supabase and Resend store EU/UK data within the EU, no international transfer occurs. You can request details of the specific transfer mechanisms we use by contacting privacy@landedhq.co.uk.

10. Changes to this policy

We may update this Privacy Policy from time to time. When we make material changes, we will notify you by email (to the address associated with your account) and update the "Last updated" date at the top of this page. We will give you at least 14 days' notice before material changes take effect, during which you may close your account if you do not agree with the changes.

Your continued use of LandedHQ after the effective date of any changes constitutes your acceptance of the updated policy.

11. Contact us

For any privacy-related questions, data subject requests, or concerns:

We aim to respond to all enquiries within 5 business days and to all formal data subject requests within 30 days.